19 Easy Ways To Promote Blog Posts
Blog owners know the thrill that comes from hitting the “publish” button. Even after years of being at it, the thrill is still there. Well, who wouldn’t be thrilled? Certainly you would be after spending sleepless nights and tons of edit in order to create a masterpiece you wish to share with your audience.
One thing that baffles me though is how blog owners spend all of their time on the content part of content marketing, and then totally forget about the marketing aspect. This involves blog promotion and post promotion, which they must fine tune to bring success to their blog. It’s not a superiority contest of whether creating content is more important than marketing. Spending equal time on both creating content and blog promotion will improve the odds of bringing your blog in front of the right people.
No one lights a candle and puts it under a bushel. So also, no one spends time creating that perfect blog post with the perfect image and/or video only to have no one read it.
In this post I’ll examine nearly 20 easy ways you can promote your blog posts to help optimize your reach.
1. Blog Comments
This is an old practice yet it helps blog promotion every time. However, commenting should not be done simply with the aim of self-promoting your blog posts. It also doesn’t bring good karma points in the end. Have you read a good blog post and would like to add one or two more points? You can use this avenue to promote your blog posts by commenting something in the direction of, “I just wrote about this topic and added two more points. Read about it here.”
Another style is commenting as an answer to a question the writer has raised. Your yardstick to measure if what you’re doing is right or wrong is to ask yourself if you’re adding any value to the ongoing conversation.
5 Top Resources For Terrific Traffic To Your Blog (Part 1, Social Media)
Regardless of the niche your blog covers, increasing traffic to your blog is a key way to increase your profits. The more visitors you can bring to your blog, the more of your articles they may review, the more advertisements they will click, the more affiliate product offers they will see, and the more opportunity they will have to buy your products.
In addition, all of this adds value to your site and makes it more appealing to potential advertisers and sponsors.
The problem is everyone on the web wants more traffic, so everyone is competing and fighting for the attention of viewers. The Internet is filled with so many different bloggers, businesses and advertisers all trying to stand out. That can make it very difficult for you to differentiate yourself from others and to get your blog noticed.
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What dictates the winners and losers can come down to who has the best strategies.
Five of the top major sources for getting traffic to your blog are social media, search engines, Facebook ads, forums and videos.
In this series of posts, I talk about those five major sources. I will share some very effective ways to use them to increase the flow of traffic to your blog. For each traffic source, I’ll cover only the most effective and the most valuable techniques.